For this seasonal promotion, the goal was to transport customers straight into the atmosphere of a vintage Italian café. I led the creative direction and art direction for a photoshoot built around classic café cues such as red and white tablecloths, a vintage red landline phone, a Polaroid camera with real instant photos, and rustic Italian foods like tomatoes, mozzarella, basil, and olives. These elements were paired with elevated touches including a silver tray and a crystal wine rest to maintain a premium feel. The warm, grain-forward edit gave the images a film-like texture that completed the nostalgic mood. The final visuals created an immediate sense of place and helped position the Italian red wines as both authentic and luxurious.